Instagram has become one of the most important social media platforms today. Millions of people use the app every day to share their photos and stories. If you want to get noticed, you’ll need to master Instagram marketing. Instagram is owned by Facebook, and it allows its users to post images and short video clips. The service also offers tools to help businesses promote themselves through Instagram.
You don’t need to spend thousands of dollars on starting to use Instagram effectively. In fact, you can create a free account without even having an email address or credit card. Here are essential tools to help with gaining real Instagram followers.
Analytics & Reporting
Analytics and reporting are critical components of any successful Instagram marketing plan. They allow you to boost Instagram exposure, track your progress over time, and identify areas where you may need to adjust your strategies. You’ll want to choose analytics software that allows you to view reports across multiple platforms, including mobile devices.
Content Creation Apps
Content creation apps like Canva and PicMonkey provide templates that you can customize to fit your brand identity. These apps also give you access to thousands of images and videos that you can incorporate into your posts.
Social Media Management Software
Social media management software makes scheduling and posting content easier. Many of these tools integrate directly with popular social networks, so you won’t have to log in separately to manage your profiles.
Hashtag Research Tools
Hashtags are a key component of any effective Instagram marketing strategy. To find hashtags that are relevant to your audience, use a hashtag research tool. Popular tools include Hootsuite, Sprout Social, and Tweetdeck.
Photo Editing Apps
Photo editing apps like Snapseed and VSCOcam let you edit photos quickly and easily. Use these apps to remove unwanted objects, enhance colors, and apply filters to your pictures.
Video Editing Apps
Video editor apps like iMovie and Final Cut Pro X let you combine audio and video clips together to create engaging videos.
Customer Service Platforms
Customer service platforms like Help Scout and Zendesk enable you to communicate effectively with customers via email, chat, and phone calls.
Promote Yourself
Promoting yourself is another effective strategy for growing your following. Share pictures of yourself doing fun activities, including travel, sports, food, and fashion.
Follow Other Users
Following other users is another way to grow your following. When you follow someone else, they’ll receive a notification letting them know that you’ve followed them.
Conclusion
Instagramming is a great way to increase your follower count. There are many ways to do it, but if you want to be seen, you should make sure that you’re consistent and promote yourself.